If you are searching "Linkpop vs Linktree" in 2026, there is one fact that changes the whole comparison: Linkpop shut down on July 7, 2025. Shopify's link-in-bio tool is gone, pages stopped working, and you can no longer create or edit a Linkpop. So this is not really a choice between two live tools anymore.
The useful version of this comparison is: how did they stack up, why did Linkpop lose, and where should you move now? This covers the shutdown timeline, the honest Linkpop-vs-Linktree history, and the best replacements, especially for Shopify sellers.
TL;DR
- Linkpop is discontinued. Shopify shut it down on July 7, 2025. Existing pages stopped working and cannot be edited or accessed.
- If you still have a Linkpop URL in your bios, it is dead. Update every profile, signature, and marketing asset with a new link page now.
- Linkpop was a cheaper, Shopify-focused tool with almost no design flexibility. Linktree is the recognized, more flexible standard, but charges for its best features.
- Best replacements: Linktree, Taplink (on-page checkout), Shopify-native pages, or a free tool. For a free bio page that routes to your Shopify store, Shelfy works well.
What happened to Linkpop
Shopify retired Linkpop on a clear timeline:
- May 2025: Shopify emailed active Linkpop users that the service would be discontinued.
- June 11, 2025: new signups disabled; no new Linkpop pages could be created.
- July 7, 2025: full shutdown. Users lost the ability to edit pages, log in, or open the Linkpop app.
Shopify did not give a specific reason. The practical effect is the same regardless: if your social bios still point to a Linkpop URL, those links are broken, and the only fix is to swap in a new bio page everywhere the old link appeared. We cover the Shopify side of this in Linktree vs Shopify.
How Linkpop and Linktree compared (history)
For context, here is how the two stacked up while Linkpop was alive:
| Linkpop (discontinued) | Linktree | |
|---|---|---|
| Status | Shut down July 2025 | Active |
| Focus | Shopify sellers | General link-in-bio |
| Price | Cheaper / free | Free + $8 to $35/mo |
| Design flexibility | Very limited (pages looked alike) | More themes and control |
| Shopify products | Sold directly on page | Links out (6-product cap) |
| Recognition | Low | Very high |
Linkpop's pitch was selling Shopify products directly from the page at a low price. Its weakness was design: with almost no customization, most Linkpop pages looked nearly identical. Linktree offered more flexibility and brand recognition but charged for its best features and only links out to Shopify rather than selling on-page.
When Linkpop shut down, Linktree was one of the tools that added commerce features to capture the displaced users.
Where to migrate from Linkpop
If you are a former Linkpop user, here are the realistic replacements:
- Linktree if you want the recognized standard and do not mind paying for custom domains and analytics. Note its Shopify integration caps at six products and links out rather than selling on-page.
- Taplink if you want on-page checkout and a Linkpop-like sell-from-the-page flow, cheaply. It supports 60+ payment providers. See Taplink vs Linktree.
- A Shopify-native page (Shopify 2.0 templates) if you want to keep all traffic on your own store.
- A free bio tool if you mainly need to route social traffic to your store without paying. This is where most former Linkpop users who do not need on-page checkout land.
The one non-negotiable step, whichever you pick: update every social profile, email signature, and piece of marketing where your Linkpop URL lived, and point it at the new page.
The free option for ex-Linkpop users
Linkpop was popular because it was cheap and Shopify-friendly. If that is what you valued, the closest free replacement is a tool that routes unlimited products to your Shopify store at no cost, with the design flexibility Linkpop never had.
Shelfy covers that case:
| Feature | Linkpop (gone) | Linktree | Shelfy |
|---|---|---|---|
| Status | Discontinued | Active | Active |
| Price | Was cheap/free | $0 to $35/mo | Free |
| Custom domain | No | $15/mo (Pro) | Free |
| Product links | On-page (Shopify) | 6-product cap, links out | Unlimited, links out |
| Design flexibility | Very limited | Moderate | High |
| Analytics | Basic | $15/mo (Pro) | Free |
Like Linktree, Shelfy routes to your Shopify store rather than processing checkout itself (so Shopify still handles payment), but it does the routing free, with a custom domain, and without the six-product cap. If you need full on-page checkout the way Linkpop offered, Taplink or a Shopify-native page is the closer fit. See link in bio for ecommerce and the best Linktree alternatives.
Build a free Shopify bio page on Shelfy →
Which should you choose now?
- You need on-page checkout like Linkpop had: Taplink or a Shopify-native page.
- You want the recognized standard and will pay: Linktree.
- You want a free page that routes to your store: a free bio tool with unlimited product links.
- You still have a live Linkpop link anywhere: stop reading and update it. It is broken.
Frequently Asked Questions
Is Linkpop still available?
No. Shopify discontinued Linkpop on July 7, 2025. Existing pages stopped working, and you can no longer create, edit, or log in to a Linkpop. If your bios still link to a Linkpop URL, those links are broken and need replacing.
What happened to Linkpop?
Shopify retired it. Users were emailed in May 2025, new signups were disabled on June 11, 2025, and the full shutdown happened on July 7, 2025. Shopify did not give a specific reason.
What is the best Linkpop alternative for Shopify?
Depends on your need. For on-page checkout like Linkpop offered, Taplink or a Shopify-native page. For the recognized standard, Linktree (capped at six products, links out). For a free page that routes unlimited products to your store, a tool like Shelfy.
Was Linkpop better than Linktree?
While it existed, Linkpop was cheaper and better for selling Shopify products directly on the page, but it had almost no design flexibility, so pages looked alike. Linktree was more flexible and recognized but charged for its best features. The point is moot now that Linkpop is gone.
Do I need to update my Linkpop link?
Yes, immediately. Linkpop URLs no longer work. Replace your bio link with a new page on every social profile, email signature, and marketing asset where the old Linkpop URL appeared.
Related Reading
- Linktree vs Shopify
- Taplink vs Linktree
- Link in Bio for Ecommerce
- Shelfy vs Linktree
- The Best Linktree Alternatives (2026)
- How Much Does Linktree Cost?
Last updated: June 2026. Linkpop was discontinued by Shopify on July 7, 2025 (signups disabled June 11, 2025). Linktree pricing reflects the November 2025 increase ($8 to $35/mo), with its Shopify integration capped at 6 products.