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Privacy Policy

Last updated: January 3, 2025

We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you use our link collection and sharing platform.

1. Information We Collect

1.1 Information You Provide

When you create an account or use our service, we collect:

  • Account Information: Name, email address, profile picture, and authentication credentials
  • Profile Data: Bio, social links, and preferences
  • Content: Collections, links, descriptions, tags, and custom metadata you create
  • Communications: Support tickets, feedback, and correspondence with us
  • Payment Information: Billing details and transaction history (processed securely through our payment providers)

1.2 Information We Collect Automatically

When you use our service, we automatically collect:

  • Usage Data: Features used, actions taken, clicks, and interaction patterns
  • Device Information: Browser type, operating system, device identifiers, and screen resolution
  • Connection Data: IP address, location data (country/region level), and timezone
  • Analytics Data: Page views, session duration, referral sources, and navigation paths
  • Collection Analytics: View counts, click-through rates, and voting data on public collections

1.3 Information from Third Parties

We may receive information from:

  • OAuth Providers: Basic profile information when you sign in with Google, GitHub, or other providers
  • Link Metadata: Titles, descriptions, and thumbnails automatically extracted from linked content
  • Team Members: Information shared by team administrators when adding you to team accounts

2. How We Use Your Information

2.1 To Provide Our Service

  • Create and manage your account
  • Store and organize your collections and links
  • Enable sharing and collaboration features
  • Process transactions and manage subscriptions
  • Provide customer support and respond to inquiries

2.2 To Improve and Develop

  • Analyze usage patterns to improve features
  • Develop new functionality and services
  • Conduct research and analytics
  • Test and troubleshoot issues
  • Personalize your experience and recommendations

2.3 To Communicate

  • Send service updates and important notices
  • Provide security alerts and authentication codes
  • Share product announcements and feature updates (with your consent)
  • Send marketing communications (you can opt-out anytime)

2.4 For Safety and Security

  • Detect and prevent fraud, abuse, and security incidents
  • Verify accounts and authenticate users
  • Enforce our terms of service and policies
  • Comply with legal obligations and protect rights

3. How We Share Your Information

3.1 With Your Consent

We share information when you explicitly authorize us to do so:

  • Public collections are visible to anyone with the link
  • Shared collections are accessible to specified users
  • Team data is shared with team members based on permissions
  • Profile information may be visible on public collections you create

3.2 With Service Providers

We work with trusted third-party services that help us operate:

  • Infrastructure: Cloud hosting and content delivery networks
  • Authentication: Supabase for secure user authentication
  • Payments: Stripe or similar processors for billing
  • Analytics: Tools to understand usage and improve service
  • Communications: Email and notification delivery services

These providers are contractually obligated to protect your information and only use it as directed by us.

3.3 For Legal Reasons

We may disclose information when required to:

  • Comply with legal obligations and court orders
  • Respond to lawful requests from public authorities
  • Protect our rights, property, and safety
  • Investigate potential violations of our terms

3.4 Business Transfers

If we're involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We'll notify you of any change in ownership or control.

4. Data Retention

We retain your information for as long as necessary to:

  • Provide you with our services
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Maintain security and prevent fraud

When you delete your account, we remove your personal information within 30 days, except where we're required to retain it for legal purposes. Some anonymized data may be retained for analytics.

5. Your Privacy Rights

You have the right to:

5.1 Access and Portability

  • Request a copy of your personal information
  • Export your collections and links in standard formats
  • Access your data through our API

5.2 Correction and Deletion

  • Update or correct your information through account settings
  • Delete specific collections, links, or content
  • Request deletion of your entire account

5.3 Control and Consent

  • Manage privacy settings for collections (public/private/shared)
  • Opt-out of marketing communications
  • Control cookie preferences
  • Withdraw consent for data processing where applicable

5.4 Restriction and Objection

  • Request restriction of processing in certain circumstances
  • Object to processing based on legitimate interests
  • Lodge complaints with supervisory authorities

6. Security Measures

We implement comprehensive security measures to protect your data:

  • Encryption: TLS/SSL for data in transit, AES-256 for data at rest
  • Access Controls: Role-based permissions and multi-factor authentication
  • Infrastructure: Secure cloud hosting with regular security updates
  • Monitoring: Continuous security monitoring and intrusion detection
  • Auditing: Regular security assessments and penetration testing
  • Employee Training: Security awareness and data handling procedures
  • Incident Response: Established procedures for security incidents

Despite our efforts, no system is completely secure. We encourage you to use strong passwords and enable two-factor authentication.

7. Cookies and Tracking

7.1 Essential Cookies

Required for the service to function properly:

  • Authentication and session management
  • Security tokens and CSRF protection
  • Language and accessibility preferences

7.2 Analytics Cookies

Help us understand usage and improve the service:

  • Page views and navigation paths
  • Feature usage and interaction patterns
  • Performance monitoring and error tracking

7.3 Marketing Cookies

Used with your consent for:

  • Measuring advertising effectiveness
  • Remarketing and personalized ads
  • Social media integration

You can manage cookie preferences through your browser settings or our cookie consent tool. Note that disabling certain cookies may limit functionality.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place:

  • Standard contractual clauses approved by regulatory authorities
  • Data processing agreements with all service providers
  • Compliance with applicable data protection frameworks
  • Selection of providers with strong privacy practices

9. Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.

For users aged 13-18, we recommend parental guidance and may require parental consent in certain jurisdictions.

10. Third-Party Links and Services

Our service allows you to save and share links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

When you use integrations or connect third-party services, you authorize limited data sharing necessary for the integration to function.

11. California Privacy Rights (CCPA)

California residents have additional rights under the CCPA:

  • Right to know what personal information we collect and how it's used
  • Right to delete personal information (with exceptions)
  • Right to opt-out of the sale of personal information (we do not sell your data)
  • Right to non-discrimination for exercising privacy rights

To exercise these rights, contact us at hello@shelfy.today.

12. European Privacy Rights (GDPR)

If you're located in the European Economic Area, you have additional rights under GDPR:

  • Legal Basis: We process data based on consent, contract performance, legitimate interests, or legal obligations
  • Data Protection Officer: Contact our DPO at hello@shelfy.today
  • Supervisory Authority: You may lodge complaints with your local data protection authority
  • Data Portability: Request your data in a structured, machine-readable format

13. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or for legal reasons. We'll notify you of material changes via:

  • Email notification to your registered address
  • Prominent notice within the service
  • Update to the "Last updated" date

We encourage you to review this policy periodically. Continued use after changes indicates acceptance of the updated policy.

14. Contact Us

For questions, concerns, or to exercise your privacy rights, contact us:

  • Email: hello@shelfy.today
  • Support: hello@shelfy.today
  • Data Protection Officer: hello@shelfy.today
  • Address: [Your Company Address]

We aim to respond to all privacy-related inquiries within 30 days.